Las Vegas, Nevada (January 31, 2013)–Time to get Rocket Ball-zier, as the TaylorMade slogans suggest. And the Las Vegas Golf and Tennis TaylorMade SuperStore is offering customers the opportunity to be the first in Vegas to purchase the RBZ stage 2 driver and the R1 drivers at 11:59 Thursday night, January 31, 2013, until 2 AM in the morning. Plus there will be in store drawings for three different TaylorMade equipment packages. Call 702.892.9999 for details. –By Brian Hurlburt

First prize in the in-store drawing is a package of an R1 driver, RBZ stage 2 fairway wood, a Rocketbladez combo set, and a Rocketbladez stand bag. Second prize is an R1 driver, RBZ Stage 2 fairway wood, or RBZ stage 2 rescue. And third prize is a year supply (12 dozen) TaylorMade Lethal golf balls. For visiting or local Las Vegas golfers who can't makie the midnight madness launch, the new lines will be available ongoing at the SuperStore and the new Summerlin LVG&T location starting February 1 (the Summerlin location opens next week). Las Vegas Golf and Tennis is the leading golf retailer for equipment and more. The Green Valley location is now closed but the SuperStore at Tropicana and Dean Martin is easy access for Henderson residents or Las Vegas visitors staying on the Strip (minutes away).

TaylorMade Golf introduced RocketBallz Stage 2 in January, a driver they say combines a lower and more forward CG location, a more aerodynamic head shape and an expansive, 4,100 square millimeter club face to promote up to nine more yards for better players compared to the first generation RBZ driver. Characterized by its unique crown graphic which enhances alignment, the RBZ Stage 2 driver also features TaylorMade’s Loft-Sleeve technology, which gives players the ability to easily tune loft and club face angle to fit their swing.

“It’s hard to imagine bringing a driver to market that outperforms the original RocketBallz driver,” said Todd Beach, vice president of metalwoods R&D. “Making the head of the RBZ Stage 2 driver more aerodynamic while also making the clubface larger was a tremendous challenge and succeeding was critical to promoting performance that’s superior to the first generation RBZ driver.”

The R1 gives the golfer 12 loft-sleeve settings and 7 face-angle positions, as well as two movable shot-shape weights. R1 also allows loft and face angle to be adjusted independently of each other – a critical benefit. The R1’s three adjustability technologies allow it to be tuned 168 different ways to specifically fit a player’s swing to optimize distance and accuracy.
Unlike most drivers, R1 lacks a loft number stamped on the head, because its “Loft-Sleeve Technology” offers a 12-loft sleeve settings to deliver a 4°-range of lofts, meaning the golfer can play anywhere from a 8° to 12° driver. 
“Offering a wide range of loft settings is imperative, because our research indicates that 80 percent of golfers are playing the wrong loft, which costs them distance,” said Dr. Benoit Vincent, chief technical officer. “The R1 offers 12 positions to help golfers find the loft that delivers the launch conditions that deliver maximum distance.”

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